Built to last successful habits collins and porras defined a visionary company as one that is a premier institution in its industry is widely admired by knowledgeable businesspeople made an imprint on the world had multiple generations of chief executive officers ceos had multiple product service life cycles and was founded before 1950 key ideas the book introduced a number of . In built to last jim collins and jerry porras focus on timeless success principles that can be learned from visionary companies like marriott proctor gamble and walt disney whose success have lasted the test of time unlike individuals organizations can transcend time and generations they can be built to last although most of the companies studied were american corporations the . This built to last summary explains 3 core ideas that have helped 18 visionary companies thrive over centuries read in 4 minutes or less. Book built to last successful habits of visionary companiesauthor jim collins the best of the best visionary companies visionary companies are premier institutions in their industries widely admired by their peers and having a long track record of making a significant impact on the world around them the key point is that a visionary company continue reading book summary built . Jim collins thoroughly researched look at corporate success good to great why some companies make the leap and others dont offers practical well researched advice on how truly great companies differentiate themselves from the merely goodthis sumoreads summary analysis offers supplementary material to good to great to help you distill the key takeaways review the books content and
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